When you think about building a marketing system, most people imagine stitching together tools like ClickFunnels, Calendly, Mailchimp, and Zapier. But what if one platform could do it all—and more i.e. GoHighLevel Marketing Tool
At Marktal, we’ve implemented GoHighLevel (GHL) for clients across industries, and the results speak for themselves: streamlined systems, better lead follow-ups, and higher conversions.
What Is GoHighLevel?
GoHighLevel Marketing Tool is an all-in-one marketing, CRM, and automation platform built specifically for agencies and service-based businesses. It consolidates essential tools into one dashboard, eliminating the need to manage multiple logins or pay for dozens of subscriptions.
Top Features That Make GHL a Powerhouse
1. Sales Funnels and Landing Pages
Build high-converting funnels and landing pages without coding. GHL offers drag-and-drop builders that integrate directly with your CRM and calendar.
2. CRM + Pipelines
GHL tracks leads, deals, and customer data in customizable pipelines. Automations can move leads based on actions, tags, or status.
3. Email and SMS Marketing
Send bulk or automated messages using email or SMS, all from the same platform. You can schedule campaigns or trigger them based on behavior.
4. Calendar and Appointment Scheduling
Integrated calendar booking tools let you automate confirmations, reminders, and reschedules.
5. Reputation Management
Request reviews, respond to feedback, and manage your public ratings directly from GHL.
6. AI Chat + Missed Call Text Back
Automated replies to missed calls or inquiries help you stay responsive and convert more leads.
7. Membership and Course Hosting
GHL includes features for selling courses or memberships with gated content, quizzes, and payment integration.
Who Is GHL For?
- Agencies managing multiple client accounts
- Coaches and consultants needing funnels + automations
- Real estate professionals juggling many leads
- Local service businesses (HVAC, clinics, salons) that rely on appointments and reviews
Why Marketers Are Switching to GHL
- Cost-Efficient: Replace 6+ tools and save hundreds monthly
- No-Code Automation: Build complex workflows without dev help
- Fully White-Labeled: Agencies can rebrand it as their own
- Client Management Friendly: Handle reporting, attribution, and campaigns from a single login
GHL vs. The Frankenstack
| Feature | GHL | Typical Stack |
| Funnels | ✔ Built-in | ClickFunnels ($97/mo) |
| Email/SMS | ✔ Built-in | Mailchimp + Twilio |
| CRM + Pipelines | ✔ Native | HubSpot or Pipedrive |
| Calendars | ✔ Built-in | Calendly ($12/mo) |
| Automation | ✔ Visual builder | Zapier / Make.com |
| Reporting | ✔ Integrated | Google Analytics |
You don’t need 10 tools. You need one that does 10 things well.
How Marktal Implements GHL for Clients
We don’t just hand you a login. We:
- Map your entire sales funnel
- Set up custom pipelines, tags, and automations
- Build branded landing pages and appointment systems
- Train your team with looms and live sessions
- Monitor results and tweak for performance
Final Thoughts
GoHighLevel is no longer the best-kept secret in marketing automation. It’s becoming the gold standard. At Marktal, we help you use GHL to its full potential—so you can stop duct-taping tools and start growing with confidence.
